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Why
Do You Recommend Network Marketing?
Robert
Kiyosaki's Answer:
When
I first heard about network marketing, I
was against it. But after opening
my mind, I began to see advantages that
few other business opportunities offer.
Long-term success in life is a reflection
of your education, life experience and personal
character. Many network-marketing
companies provide personal development training
in those key areas.
Most schools train people for the E or S
quadrants, and that is great if those are
the quadrants in which you want to spend
your life. Most MBA programs are training
students for high-paying jobs in the corporate
world as an E, not a B.
What if you're in the E or S quadrant and
you want to change? What if you want
to be in the B quadrant? Where do
you find the education that trains you for
that quadrant? I recommend a network-marketing
business. I recommend the industry
for people who want to change and get the
necessary skills and attitude training to
be successful in the B quadrant.
Being an entrepreneur and building a B quadrant
business is one of the toughest challenges
a person can take on. The reason there
are more people in the E and S quadrants
is simply because those quadrants are less
demanding than the B quadrant. As
they say, "If it was easy, everyone
would do it."
Personally, I had to learn how to overcome
my self-doubt, shyness and fear of rejection.
And I had to learn how to pick myself up
and keep going after I failed. These
are some of the personal traits a person
must develop if they are to be successful
in a B quadrant business, regardless of
whether it is a network-marketing business,
a franchise or an entrepreneurial startup.
An
important personal skill required for any
B quadrant business is leadership.
Are you able to overcome your own fears
and have others overcome their fears in
order to get the job done? This is
a skill the Marine Corps taught me.
As Marine Corps officers, it was imperative
that we be able to lead others into battle,
even though we were all terrified of dying.
I meet many people in the S quadrant, the
specialist or small business owners, who
would like to expand, but they simply lack
leadership skills. No one wants to
follow them. The employees do not
trust their leader or the leader does not
inspire the employees to better themselves.
As mentioned earlier, Forbes defined a big-business
owner, a B quadrant business owner, as a
person who controls a business with more
than 500 employees. This definition
is why leadership skills are vial for the
B quadrant.
Where could you find a business that
will invest the time in your education,
your personal development and building your
own business? The answer is: most
network-marketing business.
Building a B quadrant business is not an
easy task. So you need to ask yourself,
"Do I have what it takes? Am
I willing to go beyond my comfort zones?
Am I willing to be led and willing to learn
to lead? Is there a very rich person
inside of me, ready to come out?" If
the answer is "Yes," start looking
for a network-marketing business that has
a great training program. I would
focus less on the products or the compensation
plans and more on the education and personal
development program the company offers.
A
network-marketing business is a B quadrant
business because it meets several criteria
I look for in a business or investment.
Those criteria are:
- Leverage:
Can I train other people to work for
me?
- Control:
Do I have a protected system that belongs
to me?
- Creativity:
Will the business allow me to be creative
and develop my own personal style and
talents?
- Expandability:
Can my business grow indefinitely?
- Predictability:
Is my income predictable if I do what
is expected of me? If I am successful,
and keep expanding my business, will
my income increase with my success and
hard work?
Isn't
Network Marketing A Pyramid Scheme?
I am often asked if network marketing is
a pyramid scheme. My reply is that
corporations are really pyramid schemes.
A corporation has only one person at the
top, generally the CEO, and everyone else
below. The following is an example
of a typical corporate pyramid:
Compare that to a network-marketing
business system:
A
true network-marketing business is the exact
opposite of a traditional business model.
A network-marketing business is designed
to bring you up to the top, not keep you
down at the bottom. A true network-marketing
business does not succeed unless it brings
people up to the top.
Additional Points Worth Mentioning
The following are some other points worth
mentioning:
- Tax
breaks increase. By starting
a network-marketing business in your
spare time and keeping your regular
job, you begin to gain the tax advantages
of the rich. A person with a part-time
business can take more tax deductions
than employees can. For example,
you may be able to deduct car expenses,
gasoline, some meals and entertainment.
Obviously, you need to check with a
CPA for exact rulings on your situation.
And the cost of your CPA is tax-deductible.
In most cases, an employee cannot deduct
CPA expenses. In other words,
the government will give you a tax break
for advise on how to pay less in taxes.
- Meet
like-minded people. One
of the advantages I had is that my friends
also wanted to be in the B quadrant.
When I first started out, most of my
E quadrant friends thought I was nuts.
They could not understand shy I did
not want a steady job or a steady paycheck.
So an important part of becoming a B
is to surround yourself with other people
who are Bs and want you to become a
B.
- Give
yourself time. It takes
time to be successful in any of the
quadrants. Just as it takes time
to climb to the top of the corporate
ladder as an E, or become a successful
doctor or lawyer In the S quadrant,
it takes time and dedication to become
successful in the B quadrant.
It took me years before I built a successful
B quadrant business.
- Network-marketing
companies are patient. One
of the beauties of a network-marketing
business is that it will invest in you,
even if you are not successful.
In
the corporate world, if you are not successful
in six months to a year, you are often fired.
In the network-marketing world, as long
as you are willing to put in the time, most
companies will work with you in your development.
After all, they want you to get to the top.
- Leverage
the systems that are already in place.
These systems are already tried
and proven, which allows you to hit
the ground running instead of trying
to build the internal system of a new
company.
In
conclusion
After opening my closed mind, I could finally
see some of the unique benefits the network-marketing
industry offers people who want more out
of their lives.
Generally, it costs much less to get started
in a network-marketing company than to build
a business on your own.
-Robert
Kiyosaki
Donald Trump's Response
Marketing is a powerful tool, and network
marketing can increase that power, provided
you are self-motivated. In a simple
visual, see a product and then remove the
advertising agency from it. It is
up to you to do the marketing and advertising.
That's a big job, but it can be done if
you are passionate enough to get it going
on your own and to jeep the momentum and
motivation going at a high level.
It requires an entrepreneurial spirit, and
that means focus and perseverance.
I do not recommend network marketing to
people who are not highly self-motivated.
Another important aspect of network marketing
is that it is inherently social, so if you
are not a social or outgoing person, I'd
think twice about going into it. Sociability
is a requirement.
Just like in advertising, there's no point
in having a fantastic advertising campaign
if the product isn't equally fantastic.
Also keep in mind that if you decide to
become a distributor, you will be legally
responsible for the claims you make about
the product, the company and the available
opportunities. But above all, make
sure the product is worth your energy and
total devotion. Otherwise, you could
be energetically spinning your wheels.
Robert mentions the importance of going
beyond your comfort zone when it comes to
network marketing. He also mentions
giving yourself enough time. These
are good points to consider. I would
also agree that having leadership qualities
is critical for success. You definitely
have to have a take-charge, can-do attitude.
As with any other undertaking, know everything
you can about what you're doing before you
begin. Network marketing has proven
itself to be a viable and rewarding source
of income, and the challenges could be just
right for you. There have been some
remarkable examples of success, and those
successes have been earned through diligence,
enthusiasm and the right product combined
with timing. As with so many issues
we have discussed before, there are tangibles
and intangibles involved, but success is
not a total mystery, and that applies to
network marketing as well.
Most people have heard of focus groups,
a research tool that advertising agencies
use when they are testing a new product.
They will go out to different locations
and simply ask everyday people what they
like and don't like about a new product.
Its best if you can keep the focus group
idea close at hand when you are deciding
about a product. Just because you
like it doesn't mean everyone else will.
Finding a common denominator in product
appeal will matter.
My nutshell advice about network marketing
is to do your research and then put everything
you've got into your product. Genuine
enthusiasm is hard to beat, and the odds
will be with you.
-Donald Trump
Sincerely,
Dave
& Debbie Blade
480-704-4664
teamloa@cox.net
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